What is a CTA?

Call to Action

This is designed to show a response is needed; “Find out more” or “Download”, would be two examples of a CTA. It’s to prompt the user to take action, to encourage an immediate response or to initiate a sale.

CTA is also a term often used when promoting content through content syndication channels.

Use in a sentence...

Don't forget to add a button, with the CTA ‘register now’ for the campaign promoting the webinar next month.

Call to Action

This is designed to show a response is needed; “Find out more” or “Download”, would be two examples of a CTA. It’s to prompt the user to take action, to encourage an immediate response or to initiate a sale.

CTA is also a term often used when promoting content through content syndication channels.

Use in a Sentence...

Don't forget to add a button, with the CTA ‘register now’ for the campaign promoting the webinar next month.

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