What is Paid Media?

Paid media advertising is when you bid to put your business, brand, product or service in front of your target audience.

This is often done via social media platforms, which enables you to hone your targeted further based on known factors of each user, such as age, location, and interests etc.

See also: PPC (Pay per click)

Use in a sentence...

If you want your campaigns/adverts to reach your target audience, companies offer paid media to push your message out to your specific target audience

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Paid media advertising is when you bid to put your business, brand, product or service in front of your target audience.

This is often done via social media platforms, which enables you to hone your targeted further based on known factors of each user, such as age, location, and interests etc.

See also: PPC (Pay per click)

Use in a Sentence...

If you want your campaigns/adverts to reach your target audience, companies offer paid media to push your message out to your specific target audience

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